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SERVICES-
PLACED. PRODUCED. PROVED.

Six service lines across cricket and cinema - from single in-film placements to multi-season team sponsorships, measured end-to-end with TrueVal so you know what the placement was worth, not just where it ran.

Service 01

Sports Sponsorships & Branding

End-to-end sponsorship execution across cricket - IPL team deals, in-stadia LED, jersey and equipment placements, and international series windows. We negotiate, produce and measure the placement.

Best for
  • Launching or scaling a brand into a cricket-viewing audience
  • Category buyers who need on-air visibility with proof, not GRPs
  • Sponsorship renewals that need a defensible ROI story
Service 02

Celebrity Endorsements

Ambassador deals and one-off campaigns with cricketers, film stars and category-fit creators. We handle relationship, contracting, shoot management and usage tracking.

Best for
  • Launching a new SKU that needs a face to carry the promise
  • Category disruptors who need trust borrowed from a known name
  • Brands trading up from influencer marketing to a real ambassador
Service 03

Films & Content Branding

In-film brand integration and content sponsorships - Hollywood, Bollywood, regional films, OTT originals and digital shows. Placement is scripted in, not glued on.

Best for
  • Brands that want native context, not another 30-second slot
  • Categories where the product itself belongs in a scene (auto, phones, apparel, F&B)
  • Launches timed to a release window with a built-in audience
Service 04

Brand Activations

Ground-up brand experiences - match-day activations, launch events, fan zones, celebrity meet-and-greets, retail and trade-side properties. Concept, produce, execute, measure.

Best for
  • Product launches that need physical presence and PR-worthy moments
  • Retail or trade audiences you can't reach through broadcast
  • Sponsorship extensions that need on-ground consumer contact
Service 05

Ad & Content Production

Full-service production - TVCs, digital films, celebrity shoots, brand documentaries, social-first content. In-house team, plugged into the same talent and IP we sell.

Best for
  • Brands producing celebrity or sports content and want one team end-to-end
  • Campaigns where placement and content need to ship on the same clock
  • Categories that need a lot of asset volume from one shoot day
Service 06

TrueVal - Measurement

Every JAS engagement ships with a TrueVal report - frame-verified brand exposure, benchmarked value, delivered post-campaign. It's the receipt for every placement we sell.

Best for
  • Sponsorship renewals that need a defensible ROI story
  • Category buyers who want proof, not GRPs
  • Brands comparing sponsorship spend against media spend on the same yardstick
How we work

Four steps from brief to receipt.

01
Brief

You send goals, category, timing, budget range. NDA within a day.

02
Plan & place

We come back with property options, deal structure and a placement plan.

03
Execute

Contracting, production, on-ground and on-air execution - one team.

04
Measure & report

TrueVal report inside two weeks of engagement end. That's the receipt.

FAQ

Before you email.

What's the smallest engagement JAS takes on?

Single in-film integrations and one-shoot celebrity campaigns are the smallest brief we typically take. Below that, you're better served by a stock media buy - and we'll tell you so.

Do you work with international brands entering India?

Yes. Roughly a third of our slate is international brands using cricket or Bollywood as their India entry surface. We handle contracting, cultural adaptation and on-ground execution end-to-end.

Can I sponsor a specific IPL team or player?

Team sponsorships (principal, associate, jersey, in-stadia) - yes, we negotiate these every season. Player deals depend on the player's existing category commitments; we'll come back within 48 hours on availability and category fit.

How long before a film release do placements need to be locked?

Ideally at script stage, 6–9 months before release. We can still get you in during production for select categories, and post-release co-marketing rights can be picked up as close as 3–4 weeks before release.

What does a TrueVal report include?

Frame-verified brand exposure, screen-time by asset, comparable-placement benchmarks and a single value figure per placement. Sample: DC × Motorola, IPL 2025.

Do you handle creative production or just the placement?

Both. Production is a full service line (see #05 above), and most sponsorship and celebrity engagements ship with the content JAS produces for them - so placement and creative move on the same clock.

Talk to us

Amit Rawal - Founder

For briefs, rate cards, availability across the IPL 2026 season or a specific film slate - write directly. We reply within 24 hours.